McDonald’s will be testing a new plant-based burger at 28 restaurants in Southwestern Ontario for 12 weeks. The P.L.T., which stands for plant, lettuce, tomato, will be made with a Beyond Meat patty and come on a sesame seed bun.
“During this test, we’re excited to hear what customers love about the P.L.T. to help our global markets better understand what’s best for their customers,” says Ann Wahlgren, McDonald’s VP of global menu strategy. “This test allows us to learn more about real-world implications of serving the P.L.T., including customer demand and impact on restaurant operations.”
Photo: Beyond Meat