U.S. retail sales of plant-based foods have significantly outpaced total food sales during the pandemic, according to research from Spins, in partnership with the Plant Based Foods Association. Plant-based food sales were up 90 percent in the 16 weeks ending April 19, compared to the year prior. In addition, in the four weeks following peak panic buying, total plant-based food sales grew at 27 percent, which is 35 percent faster than total retail food.
“This new data shows that consumers are turning to plant-based food options now more than ever,” said Julie Emmett, senior director of retail partnerships at the Plant Based Foods Association, in a statement. “Even after the highest panic-buying period, plant-based foods growth remains strong, proving that this industry has staying power.”